Google Ads (PPC/SEM)
The Service That Started It All
If Something New Digital were a cell, Pay-Per-Click (PPC) advertising would be its mitochondria, the powerhouse.
With years of experience building and optimizing hundreds of accounts, we structure your search engine marketing (SEM) campaigns to your business needs.
Get Back The Money You Put In.
And Then Some.
The concept of PPC can be scary. A majority of marketing budgets could go towards one channel. But don’t let that stop you.
We utilize every setting and every resource within Google to make sure your spend is going towards the highest converting leads. This will ensure the account is as profitable as it can be. It’s not just about the quantity of leads we generate; it’s about the quality of leads we bring you.
Who Should And Shouldn't See Your Ads
With our focused approach, we make sure your ads are appearing to the right people and the right people only. While others prioritize who you should target, we put as much weight on who you shouldn’t.
From locations to keywords to audiences and more, our exclusion lists will prohibit you from appearing for anyone that isn’t an engaged couple looking for a venue or vendor.
Not Just Google
All Google Ads are SEM, but not all SEM is Google Ads. A very common misconception is that Google Ads is the only method of PPC. We also offer Microsoft Ads in parallel with Google Ads.
As more and more people are switching over to Bing as their AI platform is becoming increasingly popular, a younger audience is using the Microsoft suite of browsers, which includes Bing and DuckDuckGo. This audience is not targeted by just having Google Ads, so diversify your portfolio with both Google and Microsoft.
This Isn't All, Though
Yes, Google Ads is where it all started.
But we at Something New Digital still have a number of other offerings for you to choose from.